Marketing & communications

Content Marketing Specialist / Copywriter

Abuja · Nigeria · Hybrid · Full-time

Own the words behind everything Starlight Labs publishes: SEO articles, video scripts, social copy, landing pages, and email—a high-volume content engine that makes a portfolio of products discoverable, credible, and shareable.

What you will do

• Own editorial strategy and the content calendar across products; plan topics that serve SEO, social, and campaigns together
• Write and edit at volume: SEO articles, blog posts, landing-page and ad copy, email, and short-form video scripts and hooks for the creator
• Turn product features and updates into clear, benefit-led messaging non-experts understand and want to share
• Partner with SEO on keyword-led briefs, on-page copy, internal linking, and content that ranks and converts
• Feed the social and video pipeline with scripts, captions, and story angles built for virality on each platform
• Maintain a consistent brand voice across every product and channel; own style guides and messaging frameworks
• Repurpose one idea into many formats (article → thread → script → email) to maximize output from a lean team
• Track content performance (organic traffic, rankings, engagement, shares) and double down on what spreads

Required qualifications

• Minimum 3 years of professional experience in content marketing, copywriting, or editorial for brands, agencies, or publishers
• Portfolio showing range: long-form SEO content, punchy short-form/social copy, and scripts or hooks
• Strong command of written English—clear, persuasive, and adaptable across formal and casual registers
• Working knowledge of SEO writing (search intent, keywords, structure) and how content maps to a funnel
• Proven ability to produce high volume on deadline without sacrificing clarity or accuracy
• Comfort collaborating with designers, video creators, and SEO to ship content as a team
• Basic familiarity with a CMS and content analytics

Preferred qualifications

• Experience writing for technology, SaaS, or multi-product portfolios
• Responsible use of AI writing tools for drafts and ideation
• Experience with email/newsletter growth or thought-leadership programs
• Understanding of short-form video trends and platform-native storytelling